Interview Tips Interview Tips, Interview Questions and Answers

Why Real Article Marketing Works Better That Article Writing Machines

Real article marketing works better than article writing machines. Why should I say that, and what is an article writing machine? Last question first: an article spinner or any other means of artificially generating articles is an article writing machine and is false and is cheating you. First question next: Real article marketing involves offering articles of genuine use to those that read them, and that will get you more visitors than any machine can produce.

Don't get me wrong here: article spinners can create reasonably readable articles - sometimes. However, they are written to fool you, and are designed to create hundreds or even more of articles that say exactly the same thing, the only difference being that synonyms are permutated in order to hopefully avoid duplicate content.

Does this work? Perhaps, for a while.

Is it ethical? No! Absolutely not!

Why?

Because article directories and search engines exist in order to help you to find good and useful information on your niche. How is going to help you if you find hundreds of articles saying exactly the same things but for a few synonyms changed here and there - just enough to fool Google and the directory submission services? It isn't, and this has happened before.

There was a time, when Google Adsense was in its infancy, that people would write one article in such a way that any word could be used as the keyword. Hence:

"Many people are seeking KW online, and the benefit of the internet is that KW can be found whenever you use the keyword KW in your search term. Simply use KW in Google's search box and you will find as much information on KW as you want." And so it goes on. . .

Place any keyword you can think of in place of KW and it fits. Google would list all such articles because of the plethora of keywords they offered and all the people writing the content had to do was to put a few Adsense bocks on their web pages and sit back waiting for the cash to flow in. And flow in it did: software was developed so that thousands of articles written using thousands of keywords could be generated. Simply enter a thousand keywords into a list, and you instantly had a thousand meaningless articles to publish on your mini-sites - one page websites optimized for one keyword each. Some even generated the mini-sites for you - all you had to do was put them online.

However , Google got wise to this and brought in LSI, the latent semantic indexing algorithm for which keywords were less relevant, and the semantics, or use of words in the content determined the listed position - or even if the article would be listed at all. That brought some honesty into article marketing, but it has all started again, only in reverse.

The keywords no longer change: the synonyms do. Articles are written with options for many different words, and the software spins these options into large numbers of articles. The problem is that they are all still saying exactly the same thing, so if you are seeking a page full of varying information about your keyword you won't get it.

Another major problem in using article spinners is that very rarely do two words mean exactly the same thing. Pretty, beautiful and gorgeous are not the same. 'It's pretty good' can be transcribed to 'it's gorgeous good' and many other words meaning nearly the same, but not quite, can make nonsense of sentences. A lot also depends on the literary knowledge of the writer and that's bad enough as it is without this nonsense going on.

Real article marketing involves writing articles manually, and targeting them to the keyword contained in the title. A good writer can write ten different articles, each offering different information on a topic, in the same time taken by somebody to write one with lots of synonyms replacing selected words in the text. Which would you rather have and which is going to provide you with more genuine visitors who are interested in your niche?

Forget the article writing machines, and focus on writing properly and you will benefit. It won't be long before Google deals with these article spinners (I bought one and ditched it after one use - apart from my original the articles were of very poor quality) and then what will their advocates do? They will have to learn to write for themselves, that's what, just as the original keyword spinners had to do when their businesses went bust!

Learn how to write articles and how to use article marketing properly, and you will benefit more than you would have thought possible. Those that know how to use article marketing properly are now making it online, while those that didn't believe in its worth a couple of years ago are now suffering. That's how long it takes to build a permanent article marketing campaign - one to two years, so start writing articles and build yourself a solid future on the real thing, not the pale imitation.